Morandi Spa this year decided to try for the first time the PMI DAY – “INDUSTRIAMOCI”, a project promoted by AIB with the goal of creating a relationship and dialogue between the business world and education.

Saturday, November 14, the company welcomed the students and teachers of the class 4F ABBA BALLINI Institute in Brescia.

Saturday morning, unfortunately the front pages of all the newspapers reported the horrific events of the attacks took place in Paris. Newspapers that, the group’s managing director, Emanuele Morandi, wanted spontaneously exhibit at the entrance of the company.

A symbolic gesture to remember the sad facts but also to awaken the consciences of all the importance of looking up from our desks and our windows, to face the future with hope, determination and preparation.

Emanuele Morandi has transmitted his enthusiasm to students talking about innovation, knowledge and understanding the importance of the future application of the concepts of accounting, marketing and strategy, which they are learning at school today. Afterwards, Francesca Morandi presented the project “PMI DAY”, citing a passage from the letter of congratulations from the President Renzi written during the day.

The boys were then divided into two groups: the first, minute yellow helmets, visited the warehouse of Morandi Spa, it has been explained to them the market in which the company operates and the products, the processes and the organization chart.

The seconds have instead explored the plan of Siderweb Spa: televisions, cameras, office studies and event management: we tried to tell the beauty and complexity of organizing an event like Made in Steel and as you plan an editorial plan.

Great was our joy in receiving the student’s questions, suggestions and new ideas, a demonstration of a new generation which businesses today need to meet the new challenges and develop innovation.

As the intent of AIB for this initiative, we hope may have been a stimulus for students, who have been able to touch and breathe for a day the air of doing business, the air of the difficulties but also the satisfactions we deal with the everyday work and we all look – with hope – that the future will be.